Marine-owned company doubles down on support for the Thin Blue Line after going viral

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When cop-haters decided to attack this veteran-owned company, these Marines made their support for police explicitly clear. Here are the details on how you can join in. 

 

In the last few days, we have highlighted two amazing groups and the support that they show and provide our law enforcement communities.

Law Enforcement Today is excited to announce (keep reading) that one of those groups is stepping up to help the other.

First, the two groups: Milspin and C.O.P.S.

Then, how you can be a part of this incredible opportunity. 

The first group is Concerns of Police Survivors, or C.O.P.S.

Their mission: Rebuilding shattered lives of survivors and co-workers affected by line-of-duty deaths.

Concerns of Police Survivors
Courtesy: Concerns of Police Survivors

 

Yesterday, we shared this with you.

Editor note: Concerns of Police Survivors (C.O.P.S.) has long been the “charity of choice” for LET.  Outside of the obvious reason we support them, there’s something else that’s always stood out about them.  

C.O.P.S. prides itself in not involving their organization in politics or political arguments.  

They will not let politics ever deter from their mission of supporting law enforcement families. C.O.P.S. supports all fallen officer’s families, regardless of their race, sexual orientation or religious beliefs.

So, when we saw what was happening to them… we knew that we needed to get into the fight.  We hope you will, too.

We detailed that a video they posted on Facebook was deemed unsuitable due to all of the profanity in it; Facebook killed the ad.

The problem is the video had ZERO profanity in it. None whatsoever.

Facebook COPS ad rejected
Facebook COPS ad rejected

 

It was simply, yet powerful, photos of officers that have been lost in the line of duty, with the voices of their family members detailing the losses and the work that C.O.P.S. does to assist in their healing process.

So, C.O.P.S. appealed the decision since the video contained no profane or abusive language of any kind.  

And Facebook responded to the appeal by again rejecting the ad.  This time, they said it was discriminatory:

“Facebook’s Advertising Policies prohibit advertisers from using our ads products to discriminate against individuals or groups of people. 

Ads are discriminatory when they deny opportunities to individuals or groups. 

It’s against our policies to discriminate based on certain personal characteristics such as race, ethnicity, national origin, religion, age, sex, sexual orientation, gender identity, family/marital status, disability, medical or genetic condition and all other protected classes identified in federal, state and local fair housing and civil rights laws.”

Meanwhile, we ask that you consider being a part of what C.O.P.S. is doing to assist the families of our fallen heroes.  And because Facebook is restricting who can and can’t see the video… we ask you to please help us share the article.

Now, many of you read the article we did highlighting the amazing response from Milspin to an anti-cop, wanna-be customer.

In essence, Milspin graciously refused to fulfill the request to have a backplate made that said “F— the police.”

 

When the recently refunded man responded, it was to let Milspin know that he was going to go on Yelp and leave bad reviews.

More concerned with living by their convictions than they were with the possibility of Sean sitting in his mom’s basement sending negative comments between Call of Duty rounds, they told him, very succinctly, that he could go f— himself. You can see that email here. 

Marine-owned company doubles down on support for the Thin Blue Line after going viral

 

In several conversations since the article went live last week, Chet Peters, one of the co-founders, shared with me that he was not expecting the influx of business that would come with their response going viral.

As such, Milspin has had to hire more machinists and add additional equipment to keep up with demand.

Now, the exciting announcement part. 

One of the first things Peters did was to reach out to a local FOP group, and went to work trying to organize a lunch in which Milspin used the profits of the surging orders to buy lunch for as many law-enforcement officer as they could in the Columbus, Ohio area.

All of this coincided with the loss of three on-duty officers in Huntsville, Houston, and Fayetteville. All three officers were killed by gunfire.

So far in 2019, more officers have been killed in the line of duty than we lost soldiers in Iraq in the last 7 years.

C.O.P.S. now has three new families and communities to reach out and support. And Milspin is going to help them do that.

For every order placed on the Milspin website between now and 11:59 PM on December 31st, 2019, and using the code “LET”, will result in 20% of the gross sales of each of those orders being contributed directly to C.O.P.S.

(**please note that your order may not make it in time for Christmas due to the extreme amount of support!**)

You read that right. 

Marine-owned company doubles down on support for the Thin Blue Line after going viral

Marine-owned company doubles down on support for the Thin Blue Line after going viral

You buy this hat, and Milspin will send C.O.P.S. a check for $7.80.

Marine-owned company doubles down on support for the Thin Blue Line after going viral

Marine-owned company doubles down on support for the Thin Blue Line after going viral

Something like this Thin Blue Line America in the large size will net C.O.P.S $46.

Marine-owned company doubles down on support for the Thin Blue Line after going viral

Marine-owned company doubles down on support for the Thin Blue Line after going viral

In the rectangle (36×24), they would get $81, round (30” diameter) would bring them $85.

We would like to thank the gang over at Milspin for their generosity and continued support of our law enforcement communities!

Remember to use code “LET” at checkout. Want to just make a donation to C.O.P.S. on your own? Hit up their site here.

We have just over 21 days to make this a staggeringly successful campaign. Make us proud. 

 


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